Spec workSpec work portfolio. Concepts created independently to demonstrate capability. Not affiliated with or commissioned by the brands shown.

An independent growth-creative studio

Full-funnel creative, built as spec.

Five brands we don’t work with, each taken from a scroll-stopping static ad to an advertorial to a landing page. Every concept here is unsolicited spec work: produced through an AI-augmented production pipeline with human QA on every claim, and labelled spec throughout. None of the brands shown commissioned any of it.

The monthly growth seat

12 static ads, 2 advertorials, landing page iterations, content calendar — delivered weekly with human QA.

The funnels

5 full-funnel spec concepts
HigherDOSE lead spec adPortfolio lead
HigherDOSEInfrared wellness

Six ways to sell one infrared blanket — heat-glow hero to spa social proof — feeding an advertorial and a lander.

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KANE Footwear lead spec adPortfolio lead
KANE FootwearRecovery footwear

The shoe you put on after training — four hooks across four DR frameworks for one $80 recovery shoe.

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Chirp lead spec adPortfolio lead
ChirpBack relief & mobility

Three sizes, one happy back — a pick-your-pressure funnel for the in-stock Wheel+ 3-Pack.

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Ten Thousand lead spec ad
Ten ThousandTraining apparel

The case for one good short — a spec-sheet-driven funnel for the $88 Interval Short.

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Girlfriend Collective lead spec ad
Girlfriend CollectiveSustainable activewear

Made from 25 water bottles — a sustainability-led funnel for the $108 Compressive Legging.

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